When Motosport.com was looking for something different, they looked towards Austin White of USA Sport Inc. With multiple years in the motocross industry filming, it became an easy fit. The plate was not only big for this project, but very challenging. We had to get around changing gear, themes and scheduling. Eight total days went into this project, 2 days with James riding and the rest building the B-roll, flying and testing out ideas. USA Sport brought the concept, story board, helicopter footage and direction. We worked with a great set of staff, Dayton Daft, Bryson Steele and Dieter Humpsch.
https://www.youtube.com/watch?v=XeWAm5b1XJc
https://www.youtube.com/watch?v=UIDLgj5MjmQ